I love this TV spot! Perfectly cast and executed! Actually quite a strong message about getting back to what being social really is all about. It’s easy to think we have “500 friends” and forget what true friendship entails; time, commitment and self-sacrifice. This commercial wrapped it all up for me in 30 seconds.

What’s cool is how this spot identifies with the active/interactive audience without offending the social media fanatics. It pokes fun in a non-offensive way. Pretty cool. Enjoy!

Something about these commercials by Sherwin Williams always makes me stop fast-forwarding my DVR and sit back and enjoy. I’m a sucker for great graphic animation anyway, but I think Sherwin Williams outdid themselves with this series of spots.

I’m left with an impression that any color known to man is available to me on a paint chip. Brilliantly executed and remarkable.

Check them out.